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Using Social Media to Get People to Do Stuff

By on March 5, 2010 in Blogging, Nonprofits, Social Media, Things You Can Do NOW

When you think about it, all we are really trying to do with our animal rescue is save lives. At the end of the day, that’s what it all boils down to. But to achieve this goal, we must somehow cause a series of things to happen. We need to get people to “do stuff”: […]

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For Non-Profits: Questions to Get Started in Social Media

By on January 19, 2010 in Blogging, Nonprofits, Social Media, Things You Can Do NOW

A quandary facing many, many animal rescue groups and nonprofits is how to get STARTED using social media, and how to convince the “powers that be” that it’s a worthwhile endeavor. And then, if they are “convinced,” what is the action plan? Your organization might already have a PR person, but most likely not. And […]

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10 Things You Can Do Right Now – Part 1

By on January 2, 2010 in Blogging, Facebook, Hot Tips, Nonprofits, Social Media, Things You Can Do NOW

Sometimes you don’t know where to start…so you never do. Here are 10 things you can do right now—this very moment—that will help you jump start your organization’s social media effectiveness in 2010. You can do all these things in less than one hour! Think how productive you’ll feel when you’re done! 1. Define a […]

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Pardon the Dust…

By on December 11, 2009 in Blogging

You may notice that some things don’t look quite right on TheSocialAnimal.com…I am doing some behind-the-scenes cleanup work and for a day or two you might see some weird stuff going on. Some links might not work. If you see something really horrible, let me know…otherwise, just hang tight and I’ll have it back to […]

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“Why Isn’t My Site #1 on Google?”

By on December 9, 2009 in Blogging, Nonprofits, Social Media

A large part of helping your site perform well is simply time–it just takes time for your site to be established. Hopefully the people who created your web site laid the groundwork by building a very solid foundation–they have optimized your site for the keywords you want to target, and made sure the platform on […]

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Welcome, Friends from Pensacola and Jackson!

By on November 22, 2009 in Blogging, Facebook, Networking, Social Media

I net so many great people in Pensacola, FL and Jackson, MS this weekend for the Petfinder.com Adoption Options workshops! People in the south truly are like nobody else in the USA. We enjoyed both cities and meeting people in animal rescue. People in both cities requested information on how to post a Paypal donation […]

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How to Customize Your Facebook Fan Page (Part 2)

By on October 30, 2009 in Blogging, Facebook, Nonprofits, Social Media
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Social Media For Dummies: Top 10 Guides to Getting Started

By on July 30, 2009 in Blogging, Hot Tips, Nonprofits, Social Media, Things You Can Do NOW

At the recent TAFA Conference in Washington, DC, several people asked me for some guidance on where to find more information for beginners on how to get started in social media. Of course, I think The Social Animal is going to be your best bet because it focuses specifically on animal welfare issues, but we […]

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FLIP video cameras on sale!

By on May 27, 2009 in Blogging, Facebook, Social Media

If you were at the Animal Care Expo in Las Vegas in April, you heard me evangelizing about the Flip camera. This is a small, compact, foolproof, EASY camera to use. It only has ONE BUTTON! So no more excuses for not getting video on your site. All the software necessary to transfer video to […]

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