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Creating Facebook Pages: Best Practices

Should you create your organization page under your personal Facebook account? Or use a separate email address and create a business-page-only account? What’s the best way to create your Facebook page?

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Facebook Changes Cause Dramatic Decrease in Page Post Visibility: Here’s how to keep engaging your fans (without paying) so they keep seeing your posts

You’ve probably noticed that your Facebook page posts aren’t reaching as many people as they used to. Learn about the “new” model Facebook is using to display content, and tips and tactics you can use to make sure your content still reaches your fans–without having to pay an arm and a leg to “boost” posts.

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Facebook Announces Major New Changes to Pages (Bad News)

Facebook is rolling out another set of changes to our Pages. This will affect nonprofits in a MAJOR way, and they’re starting to roll it out next week (March 17) Read on to learn about the changes and what you need to do now.

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Facebook Will Identify Which Page Admin Made Each Post Starting February 20, 2014

Starting February 20, 2014, Facebook will begin identifying which page admin made each post on your page with a “Posted by _____” attribution. This will ONLY be available to other administrators–not the general public.

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Facebook Launches New 100% Free Donate Button for Nonprofits

Facebook unveiled a “Donate Now” button this week to make it much easier for non-profits to take contributions on Facebook, at NO CHARGE to the nonprofit or the donor! However, this allows Facebook to collect credit card numbers and other billing info for Facebook users that could mean millions for its ecommerce and gaming initiatives.

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The Social Media Fundraising Formula: How Nonprofits Can Raise More Money Using the Internet

I have seen nonprofits cautiously embrace social media over the last five years, but they still aren’t completely sure how to use it for fundraising. This session will teach you how, and help you get you Executive Director and Board of Directors excited too! We’ll look at successful social media fundraising campaigns, and some not-so-successful […]

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Facebook Deleting all Static FBML Page Tabs on December 5

Facebook is removing all Static FBML Page Tabs Wednesday, December 5, 2012. It’s the last chance to move your Static FBML Page tab content to an HTML tab. This post explains how to save your content and how to get it back on Facebook safely.

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Free Petfinder Plugin for WordPress

TheSocialAnimal.com has developed a WordPress Plugin that will enable any website to display featured animal(s) from Petfinder.com in a variety of different ways.

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