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“Why Isn’t My Site #1 on Google?”

A large part of helping your site perform well is simply time–it just takes time for your site to be established. Hopefully the people who created your web site laid the groundwork by building a very solid foundation–they have optimized your site for the keywords you want to target, and made sure the platform on […]

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Welcome, Friends from Pensacola and Jackson!

I net so many great people in Pensacola, FL and Jackson, MS this weekend for the Petfinder.com Adoption Options workshops! People in the south truly are like nobody else in the USA. We enjoyed both cities and meeting people in animal rescue. People in both cities requested information on how to post a Paypal donation […]

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How to Share Adoptable animals from Petfinder.com on Facebook

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How to Customize Your Facebook Fan Page (Part 2)

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How to Edit and Customize your Facebook Fan Page

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How to Create a Facebook Fan Page

UPDATED 3/20/2011! The whole process is somewhat different now, so I’ve updated the video!  

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Social Media For Dummies: Top 10 Guides to Getting Started

At the recent TAFA Conference in Washington, DC, several people asked me for some guidance on where to find more information for beginners on how to get started in social media. Of course, I think The Social Animal is going to be your best bet because it focuses specifically on animal welfare issues, but we […]

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Welcome TAFA Friends…and some Twitter basics

Welcome to all the folks I met at the HSUS Taking Action for Animals Conference in Washington, DC this weekend! I was truly impressed with the quality of the conference, exhibitors and presenters (and the food was pretty awesome, too!). This is the best HSUS conference I’ve been to so far, definitely. If you’re joining […]

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Gearing up for HSUS Taking Action for Animals Conference!

Washington, D.C. here I come! It’s my first visit to the nation’s capitol, and I’m pretty excited. Not only do I get to rub shoulders with some of the coolest and smartest people in the animal welfare world, I get to teach some of them about social media! This is the kind of thing I […]

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