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Inviting Fans and Friends to a Facebook Event

Can you invite fans of your page to a Facebook event, even if they aren’t your “Friends?”

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Huge, awesome search engine secret for non-profits

I’ve been holding out for a while on posting this. Honestly, I think I kind of felt like if I kept it to myself (or to the people who already knew about it) I could ensure that there was MORE for me. But then I thought, “This is GOOGLE. They have TONS of money. There’s […]

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Back from BlogPaws

I’m writing this on my way back home from Denver, CO where I spent the weekend in the company of hundreds of other pet-related bloggers at a conference called Blogpaws. I’ve got a lot of new ideas. New things to write about, new ways to bring you more content that is valuable to our industry […]

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How to Remove Facebook Games (Farmville, Mafia Wars, etc.) From Your Facebook Feed

Your friends may place games on Facebook like Farmville, Cafe World, Mafia Wars, etc. on Facebook, but maybe you’re not interested. If the notifications from these games are cluttering up your Facebook news feed, it’s easy to remove them without “unfriending” the people who play the games! Watch this video to learn how. httpv://www.youtube.com/watch?v=tgZc1Y_be9Q

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Facebook Launches New “Places” Feature; Boon for Local Businesses But Scary for Privacy?

Facebook today launched a new dimension to their already mammoth presence on the web. This will have huge implications for your privacy on Facebook, but also presents new opportunities for your organization. First: DON’T PANIC. I’ll walk you through this! It’s called “Places” and they call it a “product.” It will automatically be available to […]

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Just a little construction…don’t mind the dust!

Hello everyone! I am getting ready to launch some really cool new things on TheSocialAnimal.com, and I felt it was time for a little makeover. So I’m going to go ahead and make the site visible and accessible to you all, but there may be some glitches for a few days as I get everything […]

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How to Monitor What People are Saying About Your Organization Online

Learn ways to automate searches to keep track of what people are blogging, tweeting, facebooking and saying online about your organization.

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How To Create a Free Custom Twitter Background

***UPDATE MARCH 2011!*** Twitter has changed the dimensions and arrangement of the Twitter page layout. So the old template I had up here in August will NOT work anymore. You can still use it (if you created a background with it), but it isn’t going to look right. Twitter is in the process of rolling […]

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Case Study: Legislative Advocacy Via Social Media: SB 1712

For those attending the Social Media 101 workshop at the Taking Action for Animals conference this weekend, or anyone else who might be interested, I’m providing a thorough case study of Oklahoma Senate Bill 1712 and how the Central Oklahoma Humane Society used social media tools to get this bill passed into law. Disclaimer: You […]

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