In Video 1, we’ll talk about how to get your data out of Facebook once you get their email telling you it’s ready for download. In Video 2, we’ll go over the actual process, step-by-step, of converting your profile into a page. In Video 3, we’ll look at that ZIP file Facebook sent you, learn […]
How to Convert Your Facebook Profile into a Page – And What to Do Then!
Facebook Announces New Changes to Pages; Interact on Facebook “as” Your Page!
I’m SUPER EXCITED about the new features Facebook is rolling out for Pages!!! You now have the flexibility to interact with the other areas of Facebook as a page. Get notifications when fans interact with your page or posts. “Like” other pages and feature them on your page! Make comments as your page on other […]
How to Recruit Volunteers Using Social Media
No matter where you are, or how small your town is, volunteers are out there, and they do want to help your organization. The question is, are YOU ready to accept volunteers? Are you ready to get to know some new people and let them into your organization, to trust them with your animals and […]
C.A.R.A. Shelter Receives Recognition (and RESULTS) for Social Media Efforts
I wanted to give a big shout out and congratulations to my friends at CARA (Community Animal Rescue and Adoption) in Jackson, MS. This video posted on YouTube gives a great overview of their shelter and what they do, but also details how they’ve been able to build up their efforts through social media. CARA […]
Where Can I (Should I?) Find Someone to Do Social Media For My Organization?
Social media can definitely make a huge difference to your organization. But for it to really work, someone has to spend some time on it, that’s for sure. It’s all about engaging with your fans and community, and that takes some time. You really have two choices if you have decided not to do it […]
Overcoming Board & Administrative Objections to Social Media
What if you are completely sold on the good social media can do for your organization, but you’re encountering resistance from someone above you, like your board of directors, executive director, big donors, etc? This can certainly be frustrating, and I talk to frustrated volunteers all the time who WANT to move forward with a […]
Howdy From Texas…Unites For Animals!
I am writing from Austin, Texas, at the Texas Unites for Animals conference. This is unlike any conference I have ever been to before, for a couple of reasons, and both of these reasons really impress me (excuse me while I take off my social media hat and put on my 100% animal welfare hat […]
In preparation for my seminar at the Texas Unites for Animals Lone Star Conference next week, I put together a few strategy ideas for Facebook that I’d like to share. If you have questions; let me know–I am going to go into more details about this at my session on Sunday in Austin! Facebook Strategies […]
For Non-Profits: Questions to Get Started in Social Media
A quandary facing many, many animal rescue groups and nonprofits is how to get STARTED using social media, and how to convince the “powers that be” that it’s a worthwhile endeavor. And then, if they are “convinced,” what is the action plan? Your organization might already have a PR person, but most likely not. And […]
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