Interested in Influence? Read Robert Cialdini
Posted in Networking, Nonprofits, Social Media, Things You Can Do NOW on 06. Mar, 2010
Since all of you animal welfare people have so much spare time (chuckle, chuckle, snort, snort), I wanted to recommend a book if you are interested in learning more about the psychology of influence. You might think this is all about sales, but we in the nonprofit world would do well to take a page [...]
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